Why should you worry about doing a site audit? A reasonable question, certainly, and one which this article strives to make clearer for you. Our aim here is to simplify the sometimes complex concepts and processes behind page structure and on-page content which contribute to overall site health and rank. First, an overview and breakdown […]

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Depending on your market and customer demographics, roughly 40% of all web browsing can take place on mobile devices, once again making website performance a very serious concern for all businesses. During the days of internet dial-up and paying by the byte, second, or minute, website performance was a very serious issue. Waiting for a […]

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A website, much like a product or a service, is a reflection of your company or your organization. With just a click of a mouse or a tap of a finger, an impression of your company or business is immediately formed in a visitor’s mind. Is your website taking too long to load? Bad impression. Is your website tough to navigate or hard to look at? Bad impression. Does your website look dated? You can see where we are going with this.

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The need for responsive web design began with mobile web browsing. More specifically, the iPhone was one of the first mobile devices to support and feature a fully-functional and intuitive web browser, thus opening the doors to other, more advanced mobile browsing experiences. Since then, the boundaries of mobile browsing have been extended and mobile browsing has begun to supersede foundational web browsing experiences that exist on desktop PCs and laptops. The web browsing landscape has been changed, and, accordingly, an array of mobile hardware devices has found its place on store shelves and in our pockets.

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